Receipts, not promises.
A small sample of recent work. Every result is independently measured against revenue, not vanity metrics.
Northwind Apparel · 9 months
3.1× organic revenue in 9 months
Restructured 1,400 PLPs, fixed faceted-nav crawl traps, and shipped a programmatic style-guide hub that now ranks for 9,200 commercial keywords.
+312%Organic revenue+248%Non-brand sessions1,386PLPs indexedRead caseHelio Cloud · 11 weeks
Recovered 11k pages after a botched migration
Diagnosed render-blocking issues, rebuilt the internal-link graph, and migrated documentation to a crawlable subdirectory. Organic pipeline returned in 11 weeks.
+11,204Indexed pages-47%LCP+184%Pipeline from organicRead caseBrightleaf Dental · 1 quarter
Map-pack #1 in 31 of 38 cities
Built a geo-template system, rebuilt each GBP, and engineered a review-velocity flow that adds ~14 reviews per location per month.
31/38Map-pack #1 cities+143%Calls from search+167%Direction requestsRead case
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