MC
Maya Castellanos
Founder & CEO
Led organic at three Series C+ DTC brands. Sold her first SEO agency in 2018. Obsessed with revenue-grade attribution.
Past: Allbirds, Glossier, Rivian
About
We started RankFlow because the SEO industry had lost the plot.
Most agencies still sell rankings and traffic. Founders need pipeline and revenue. The gap between those two has gotten wider every year.
We built RankFlow to close it. Senior strategists, in-house writers and engineers, published roadmaps, and reporting tied to your P&L — not a vanity dashboard.
200+
Brands grown
94%
Client retention (12mo)
$87M
Organic revenue generated
31
In-house specialists
Principles
Four principles every engagement runs on.
We say these out loud because they shape every estimate, recommendation, and report we ship. If they don't resonate, we probably aren't the right partner — and that's OK.
Revenue or it didn't happen.
Every program is measured in pipeline or revenue. Rankings, clicks, and DR scores are leading indicators — not deliverables.
Senior strategists, in-house.
Your strategist has shipped programs that moved seven-figure P&Ls. We never sell senior and deliver junior.
Process over personalities.
We publish our roadmap, our methodology, and our weekly status. You always know exactly what we shipped and what's next.
Build, don't borrow.
No PBNs, no scraped content, no template SEO. Every deliverable is something you'd be proud to put your CEO's name behind.
Team
The people doing the work.
No pods of juniors. Every named lead has shipped programs you've heard of, at brands you respect.
- DO
David Okafor
Head of Technical SEO
Former staff engineer at a top-three CDN. Believes most SEO problems are actually engineering problems wearing a marketing hat.
Past: Cloudflare, Vercel, Plaid
- PR
Priya Raman
Head of Content
Built editorial programs that compound. Ex-journalist who treats every brief like a feature pitch and every refresh like a beat.
Past: Stripe, Notion, Linear
- TH
Tomás Herrera
Head of Digital PR
Five years in newsroom-adjacent PR before crossing into SEO. Has placed clients in WSJ, NYT, and three Forbes verticals.
Past: HubSpot, Webflow, Klaviyo
- RS
Rachel Sun
Head of Local SEO
Has launched local programs across 4,000+ storefronts. Wrote the multi-location playbook we ship to every healthcare and retail client.
Past: Sephora, Sweetgreen, Mariano's
- JW
Jonas Weber
Head of AI Search
Spent two years embedded with an LLM eval team. Now translates that into ranking signals nobody else is measuring.
Past: Anthropic, Mistral, Perplexity
We're hiring senior strategists.
Remote-first, fully distributed across the US and EU. If you've led SEO at scale and want to do your best work, we'd love to talk.
See exactly what's slowing your organic growth — in 5 days, for free.
A senior strategist will audit your site, your competitors, and your AI-search footprint. You get a ranked, revenue-weighted roadmap. No pitch deck, no obligation.
Average audit: 47 pages, 9 quick wins, $0.